Microsoft Advertising partners with Snap to power Sponsored Links within Snapchat’s My AI chatbot
It’s been an exciting few months for Microsoft Advertising at the forefront of the generative artificial intelligence (AI) innovations which are transforming advertising. You can see how our vision to reimagine advertising with these new capabilities has been transpiring from the many AI developments launching across Bing, to the recent release of AI-generated asset recommendations for Responsive Search Ads (RSA), to the transformative innovations shared last week around Co-pilot and Conversational Ads. We’re focused on continuing to leverage this innovative technology to unlock new value for consumers, advertisers, and partners. Following our industry first Chat Ads API announcement in May , we’re excited to announce a groundbreaking partnership with Snap. Snap is now tapping the unique capabilities of Microsoft’s Chat Ads API to serve highly relevant Sponsored Links in their popular and highly engaging My AI chatbot within Snapchat. Sponsored Links within Snapchat’s “My AI” M...
Comments
Post a Comment