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Showing posts from April, 2019

What is Domain Authority? How does it work?

What is Domain Authority? Are you looking for an answer to the same question? Great! Keep reading! Every website owner aims for a good rank on the search engine. How well your website will rank on search engine depends upon a number of factors including Domain Authority. Since it is related to your website’s ranking, […] The post What is Domain Authority? How does it work? appeared first on Digital Vidya . SEO Company in lucknow

Step-by-Step Guide to Facebook Pixel

It is astonishing to see how Facebook has evolved from a basic networking site to a great platform for businesses too. If you are using Facebook ads or even thinking about doing so, this is just the price of information for you. Not many people will acknowledge what Facebook Pixel is capable of. You would […] The post Step-by-Step Guide to Facebook Pixel appeared first on Digital Vidya . SEO Company in lucknow

What is Instagram Followers Hack? How to do it?

Want to take your business to new heights by adeptly using Instagram Followers Hack? – Then this post is personalized to you. We all know that Instagram has gained a lot of popularity in recent times. With more than just a picture sharing platform, Instagram has established itself as a famous choice for social networking. […] The post What is Instagram Followers Hack? How to do it? appeared first on Digital Vidya . SEO Company in lucknow

Beginner’s Guide to Bing Webmaster Tools

Creating a new website is easier than establishing its presence on the web. You want to establish your website’s presence on the search engine in such a way that it appears on the top of the search result if someone makes a relevant search. There are a number of things that can help you to […] The post Beginner’s Guide to Bing Webmaster Tools appeared first on Digital Vidya . SEO Company in lucknow

Beginner’s Guide to YouTube Marketing

Are you looking to extend your business through YouTube Marketing? Yes? Keep Reading! YouTube is such a platform that has all the reason for people to go crazy about it. Not only does it entertain people around the world, but YouTube has also established it as one of the leading choices of businesses around the […] The post Beginner’s Guide to YouTube Marketing appeared first on Digital Vidya . SEO Company in lucknow

How is Data Science Career Path Profitable?

The existential need of Data scientists across multiple business verticals has grown radically by over 650% since 2012 as per the 2018 LinkedIn report. Despite the pressing demands, only 35,000 people in the US possess the market appropriate data science skills. While there are hundreds of giants who are incessantly hiring data science resources, there […] The post How is Data Science Career Path Profitable? appeared first on Digital Vidya . SEO Company in lucknow

What is Google AdWords Express?

Have you heard of Google AdWords Express? Want to know how it can alleviate the task of running Ads on the web? Then let us first understand why it was needed! The Need of Google AdWords Express Businesses around the world are making returns of $2 for the investment of $1 on Google Ad Spend. […] The post What is Google AdWords Express? appeared first on Digital Vidya . SEO Company in lucknow

New Business Ideas with Low Investment & Digital Marketing Power

Marketing sector has evolved a lot in recent years and with its evolution, we have come across the term; Digital Marketing. And with the arrival of this concept have arrived new business ideas with low investment. It has provided this young generation with immense opportunities to work in this sector and get a fulfilling career. […] The post New Business Ideas with Low Investment & Digital Marketing Power appeared first on Digital Vidya . SEO Company in lucknow

Correlation and Regression: A Comparative Study

Correlation and Regression are the two most commonly used techniques for investigating the relationship between two quantitative variables. Correlation is often explained as the analysis to know the association or the absence of the relationship between two variables ‘x’ and ‘y’. Spearman’s correlation coefficient rho and Pearson’s product-moment correlation coefficient are the two most popular […] The post Correlation and Regression: A Comparative Study appeared first on Digital Vidya . SEO Company in lucknow

Bing Ads is now Microsoft Advertising

View video: https://www.microsoft.com/en-US/videoplayer/embed/RE2Pe2t Bing Ads name change — The evolution of Microsoft Advertising These days, marketers have more power than ever to identify and reach customers. With data, AI and automation at your fingertips, it’s no longer just reaching more people that matters to growing your brand. It’s about making each connection feel one-to-one, at just the right time and place. More meaningful, more timely, and more valuable — this is how we see advertising evolving. We’re evolving, too. We’re changing our name from Bing Ads to Microsoft Advertising. It’s a simple shift because our clients and partners already know us as Microsoft, and many are already tapping into our new advertising products that go above and beyond search, such as the Microsoft Audience Network . You'll see the change start today as BingAds.com becomes MicrosoftAdvertising.com . Our partner program is evolving too, becoming the Microsoft Advertising Partner Progra

A Complete Step-By-Step Numpy Tutorial

Travis Oliphant invented NumPy by combining the features of Numarray and Numeric, together with his own modifications. Numpy is open-source software with a number of contributors.   Before we begin with the Numpy tutorial, we need to understand that when people initially work with NLP (Natural Language Processing), they use default Python lists. With time, […] The post A Complete Step-By-Step Numpy Tutorial appeared first on Digital Vidya . SEO Company in lucknow

Interview with Anindya Sengupta, Vice President, CRIF

Anindya has done his M.Phil in Economics from IGIDR, Mumbai. During his research days way back in 2005 itself he started working with large data sets on the Indian economy mainly the NSSO data set and developed statistical models to address various social and economic development problems of the country. Then his journey in data […] The post Interview with Anindya Sengupta, Vice President, CRIF appeared first on Digital Vidya . SEO Company in lucknow

The Ultimate Guide to the Network Analysis in Python

Sociologist Mark Granovetter said in his 1973 article, “The Strength of Weak Ties”, it’s not enough to notice that two people are connected to each other. Other factors like their structural relation to further people and whether those people are also connected to one another really matters. Quantitative network analysis in Python offers a way […] The post The Ultimate Guide to the Network Analysis in Python appeared first on Digital Vidya . SEO Company in lucknow

Working with Views in SQL: Everything You Should Know

SQL is an international standard. It is recognized by ISO and ANSI standard bodies. For those looking to conduct data analysis, SQL is a must-have skill. In this article, we talk about what are views in SQL, the different types of views in SQL, the advantages of views in SQL, and how to add and […] The post Working with Views in SQL: Everything You Should Know appeared first on Digital Vidya . SEO Company in lucknow

The Ultimate Power Bi Tutorial

Power Bi is Microsoft’s maiden attempt in the free, self-service data analysis space. Over time, Power Bi has become a must-have tool for those who are serious about a career in data science and analytics. In this article, we provide the ultimate Microsoft Power Bi tutorial; complete with important information including Data files, Power BI […] The post The Ultimate Power Bi Tutorial appeared first on Digital Vidya . SEO Company in lucknow

11 Most Rewarding Data Science Jobs

According to Glassdoor, jobs in data science are the best ones to have in the United States of America. Not only is it one of the best job roles to have, but data scientists are also very much in demand across the globe. In fact, experts predict that there will be 2.7 million data science […] The post 11 Most Rewarding Data Science Jobs appeared first on Digital Vidya . SEO Company in lucknow

Interview with Deeksha Phondani, Social Media Manager, Square Communication

Deeksha is working as a social media executive at a media marketing agency. As a social media executive, it is of utmost importance for her to stay updated with all the current trend of social media. Digital marketing is her bread and butter and she ensures to stay updated with all the recent trends of […] The post Interview with Deeksha Phondani, Social Media Manager, Square Communication appeared first on Digital Vidya . SEO Company in lucknow

Top 10 Digital Marketing Articles of this Week: 26th April 2019!

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Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Weekly Infographic: 100+ Google SEO Success Factors, Ranked!

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Keeping a track of ranking factors is no doubt essential. But chasing minor ranking factors can cause a loss of valuable resources. Speed, content which targets specific queries, click through... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Small Business Ideas in India for the New Age Entrepreneur

Gone are the days when people were happy merely with just their jobs. With more small business ideas in India popping up in the scene and people taking an interest, starting a business has gained a lot of popularity among masses. People are not only ready to take up the risk but are also ready […] The post Small Business Ideas in India for the New Age Entrepreneur appeared first on Digital Vidya . SEO Company in lucknow

Learn The Right Way of Using Blog Commenting Sites

Do you know how beneficial blog commenting sites can be for you? Diving deep into this post will enable you to understand how to find blog commenting sites to ensure interactions and conversions. Convincing communication has always been the key solution to every issue. It can easily facilitate in achieving results but at the same […] The post Learn The Right Way of Using Blog Commenting Sites appeared first on Digital Vidya . SEO Company in lucknow

Interview with Shyamal Datta, Chief Product Manager, Jagran New Media

Pradeep Chopra, CEO at Digital Vidya: Product Management is the heart of product and market information for Sales, Marketing, Development, Support, Finance, Management and other parts of the company. It acts as a guiding light for the company to create competitive products with limited resources. Product Management is a rigorous process that includes a large set of […] The post Interview with Shyamal Datta, Chief Product Manager, Jagran New Media appeared first on Digital Vidya . SEO Company in lucknow

Top 12 Digital Marketing Agencies in Bangalore

According to Clutch, there are more than 1279 digital marketing agencies in India and the number is growing every week. Of these, one finds most Digital Marketing agencies in Bangalore, Delhi NCR, Hyderabad, Mumbai, and other big cities. As companies in India shift towards having a digital footprint and marketing themselves online, the demand for […] The post Top 12 Digital Marketing Agencies in Bangalore appeared first on Digital Vidya . SEO Company in lucknow

35 Commonly Asked Marketing Interview Questions

Did you know there will be more than 20 lakh jobs in digital marketing in India by 2020? This means that it is a great time to embark on a digital marketing career. Once you start looking for digital marketing jobs, you will need to prepare to ace marketing interviews. In this article, we discuss […] The post 35 Commonly Asked Marketing Interview Questions appeared first on Digital Vidya . SEO Company in lucknow

Get started: Migrate now to final URLs to improve tracking

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Starting in August 2019, Bing Ads will no longer support the ability to create destination URLs at all entity levels (keywords, ads, ad groups and campaigns). By the end of 2019, we’ll begin the process of no longer serving entities with destination URLs. In preparation for this change, we strongly encourage you to take steps to migrate your existing destination URLs to final URLs. There are some important advantages to taking care of this step:   More efficient tracking management:  Manage and update tracking information for multiple URLs with a single shared tracking template. Turn hundreds or thousands of URL edits into one quick change. Less down time; more conversions and clicks:  Updates to tracking templates don't require an editorial review. This means your ads keep running, so you don’t lose out on potential conversions. Additional tracking insights:  You can add both  URL parameters  and  custom parameters  to your tracking template to gain additional insights about

Coefficient of Variation: A Comprehensive Study

According to NASDAQ, the Coefficient of Variation is a measure of investment risk that defines risk as to the standard deviation per unit of expected return. Coefficient of Variation, though believed by many, is not a perfect measure of forecastability. However, if used in the true sense, it may surely add value to a business’s […] The post Coefficient of Variation: A Comprehensive Study appeared first on Digital Vidya . SEO Company in lucknow

Top 9 Digital Marketing Jobs that Pay Well

The digital economy in India will reach $1 trillion by 2022. This means that more and more Indian businesses will be reaching out to prospective customers online. This is a great time to embark on a digital marketing career. Plus, there are a number of well-paying digital marketing jobs out there that make digital marketing […] The post Top 9 Digital Marketing Jobs that Pay Well appeared first on Digital Vidya . SEO Company in lucknow

How to Build a Successful Content Marketing Strategy without Spending a Rupee-Webinar Recording

I’m sure you must have heard the phrase “Content is the king”. With the increasing popularity of content in the Digital Marketing domain, Content Marketing has become a necessity for Digital Marketers. As per the Content Marketing Institute and MarketingProfs, 58% of marketers reported spending more on content creation in 2018 than in 2017. Content […] The post How to Build a Successful Content Marketing Strategy without Spending a Rupee-Webinar Recording appeared first on Digital Vidya . SEO Company in lucknow

Interview with Digital Vidyarthi: Anshul Singh Suryan, Data Science Intern, Nimoy.ai

Anshul Singh Suryan has done his B.tech. in Computer Science from AIACTR, 2018 Delhi. Initially, he completed his Diploma from BTE, 2014 Delhi. Having a keen interest in Technical domain, Anshul is very passionate to learn more about technologies. As a result of this, Anshul took Digital Vidya’s Data Science Course to enhance his skills […] The post Interview with Digital Vidyarthi: Anshul Singh Suryan, Data Science Intern, Nimoy.ai appeared first on Digital Vidya . SEO Company in lucknow

A Comprehensive Guide on Twitter Search

When you make a Twitter search, Twitter will give hundreds of result related to the search. On average, about 6000 tweets are published every second it is over 500 million posts every day. Twitter is filled with a huge variety of information which can be helpful in your daily life and you can use the […] The post A Comprehensive Guide on Twitter Search appeared first on Digital Vidya . SEO Company in lucknow

Interview with Rohit Kumar, Researcher, Eurecat

Rohit started his career as a software developer in TCS where he worked for 6.5 years and worked in different roles as java developer and then as Java architect. Then inspired to enhance his knowledge in big data and data science he moved to Europe to pursue a PhD in Big data especially in graph […] The post Interview with Rohit Kumar, Researcher, Eurecat appeared first on Digital Vidya . SEO Company in lucknow

New report tackles tough questions on voice and AI

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When it comes to voice technology and conversational AI, there's been a lot of talk, and a lot of speculation. There’s no denying that voice offers compelling advantages over its predecessors including the mouse, keyboard and touch screen – especially when it comes to accessibility and inclusion. For instance, Microsoft’s Seeing AI app is transforming the lives of the visually impaired.    But still, there are lingering questions. Can voice technology live up to the hype? Will tech builders be able to overcome trust issues from leery consumers? How does Cortana stand out from the competition? The Microsoft Market Intelligence team teamed up with Bing Ads Marketing to dig into these tough questions and others to find out what consumers are saying. Here are three of our key findings:   80% of digital assistant users report being somewhat or very satisfied. Even at this very early stage, respondents like using voice and are satisfied with their digital assistants.  They a

Conditional Probability: Definition and Key Concepts

Conditional Probability may be explained as the likelihood of an event or outcome occurring based on the occurrence of a previous event or outcome. Usually, Conditional probability is calculated by multiplying the probability of the preceding event by the updated probability of the succeeding, or conditional, event. My general observation says that in problems where […] The post Conditional Probability: Definition and Key Concepts appeared first on Digital Vidya . SEO Company in lucknow

Google My Business Introduces A New Feature To Share Positive Reviews!

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It is no secret that Google My Business is an extremely powerful tool which helps business attract new customers and share information about what makes them special. Today, millions of businesses... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Weekly Infographic: Let’s Get Visual: How Search Is Changing!

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Marketing experts have known for a long time that compelling images are necessary to increase conversions. However, visual search is a new, more developed version of this feature. Though it is not... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Top 10 Digital Marketing Articles of this Week: 19th April 2019!

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Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Webcast: The Art and Science of Conversion Optimization

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Do you want to know the return on investment of your advertising dollars? Are you interested in discovering how tracking analytics can help you optimize your campaigns more effectively? Do you need to learn more about what changes are required due to the recent Safari and Firefox updates? Sign up for The Art and Science of Conversion Optimization webcast at 11 a.m. (PDT) on April 25 to get up to speed on these topics. Stein Broeder, senior marketing communications manager, Aaron Lauper, senior product marketing manager and Milton Reis, account executive at Microsoft, will be your guides to making the most of Universal Event Tracking (UET), from tagging to targeting. We'll also be joined by special guest Manish Mohan, director of paid media at NetElixir, who will discuss conversion tracking success stories and the best practices that enabled them. Learn how conversion tracking on Bing Ads can help you better measure impact and enable great features like Remarketing, audience

Google Adds Signed Exchanges To AMP Pages!

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Google announced that it is rolling out signed exchanges, an emerging new feature of the web, in Google search’s AMP web results. There is nothing to deny that AMP makes it easy to create great... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Facebook Introduces New Bid Strategy!

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Without a doubt, having a Facebook business page makes it easier for people to discover and interact with your brand online. Thus, to make it easier for you to reach your business goals, Facebook is... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow