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Showing posts from September, 2023

Weekly Infographic: Improve Your SEO with Better URL Structures

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Having a well-structured URL is vital for the success of a website. However, many website owners tend to overlook this crucial aspect. The URL structure plays a significant role in making your website accessible and user-friendly on the internet. When designing your website’s URLs, it is essential to ensure they are consistent and logical. Improving your SEO with better URL structures is an important aspect of optimizing your website for search engines. A well-structured URL can help search engines understand the content of your page and improve its visibility in search results. Using descriptive and relevant keywords in your URL is essential to make it more user-friendly and search engine-friendly. HostPapa created an informative infographic highlighting the importance of URL structures in SEO and providing valuable tips on creating better URLs for your website. Following these guidelines can enhance your website’s SEO performance and increase organic traffic. The post Weekly Inf

Weekly Digital Marketing News Round-Up 29th September 2023

We hope you are in good health. Here are some of the major SEO news updates of the week that you need to know: Search Related News and Updates from Major Search Engine Google Releases a New YouTube Series “SEO Made Easy”  Google has launched a new YouTube series called “SEO Made Easy” to help individuals enhance the performance of their websites in search results. In the first episode, Martin Splitt, a member of Google’s Search Relations team, delves into how sites can personalize the display of their brand name in Google’s search engine results pages (SERPs). This educational video series caters to novices and experienced website owners, providing valuable insights and tips. Splitt highlights the usefulness of tools like Google Search Console in identifying easy wins and suggests implementing lazy loading for an improved page experience. Google Completes September 2023 Helpful Content Update Rollout Google recently concluded the rollout of the September 2023 Helpful Content Updat

How to Get 5000 Reels Views for Free on Instagram

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In the bustling digital agora of Instagram, How to Get 5000 Reels Views for Free on Instagram remains an enigma for many content creators. As Instagram Reels burgeons, capturing attention amidst its ephemeral cascade can feel Sisyphean.  But what if you could not only enthrall but exponentially grow your audience, sans any dent in your pocket? The ability to unlock thousands of views, authentically and without fiscal investment, can redefine your online trajectory.  In an age where digital magnetism determines influence, procuring 5,000 views on your Reels might seem like an arcane art. Yet, with astute strategies and a touch of finesse, this milestone is not only achievable but can be your new normal. Prepare to embark on a journey, as we unravel the tapestry of tactics and techniques that will guide you to the zenith of Instagram Reels visibility. Your digital dreams are ready to take flight; all you need are the key So, if you’re geared up to dive into Reels and secure your first

Introducing Microsoft Advertising Network for retail: a Game-Changer in Retail Media Revenue Growth

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Retail media is the third and biggest wave of digital advertising after search ads and social media ads . In addition to increasing sales, retailers can unlock a new, high-margin revenue stream by offering contextual ad placements to their brand partners across their online properties. But setting up successful retail media campaigns isn’t easy. It requires gathering experts, building technology, and attracting advertisers. That’s why Microsoft created a new advertising network which helps retailers quickly launch a retail media program. Microsoft Advertising Network for retail offers retailers an easy way to accelerate business growth by leveraging Microsoft’s ready-built demand, expansive ad supply, and access to high-intent shoppers. Now, retailers can easily integrate with the Microsoft Advertising Network to quickly generate incremental sales and retail media revenue with high-quality ads. Even retailers with their own private retail media marketplaces can leverage this networ

Microsoft Advertising partners with Snap to power Sponsored Links within Snapchat’s My AI chatbot

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It’s been an exciting few months for Microsoft Advertising at the forefront of the generative artificial intelligence (AI) innovations which are transforming advertising. You can see how our vision to reimagine advertising with these new capabilities has been transpiring from the many AI developments launching across Bing, to the recent release of AI-generated asset recommendations for Responsive Search Ads (RSA), to the transformative innovations shared last week around Co-pilot and Conversational Ads. We’re focused on continuing to leverage this innovative technology to unlock new value for consumers, advertisers, and partners. Following our industry first Chat Ads API announcement in May , we’re excited to announce a groundbreaking partnership with Snap. Snap is now tapping the unique capabilities of Microsoft’s Chat Ads API to serve highly relevant Sponsored Links in their popular and highly engaging My AI chatbot within Snapchat. Sponsored Links within Snapchat’s “My AI” M

Weekly Infographic: Link Baiting: Using Viral Content to Attract Backlinks (Infographic)

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Link baiting is a strategic online marketing technique that aims to generate backlinks for a website. By creating sensational, controversial, or simply captivating content, link baiting attracts viewers. It encourages them to share the content, thus increasing the likelihood of other websites linking. The key is to choose a significant and thought-provoking topic, as this increases the chances of other sites using the page as a source. By leveraging the power of link baiting, businesses can improve their website’s visibility and organic traffic, leading to higher search engine rankings and increased online presence. Digital Marketing Philippines created an infographic that explores the concept of link baiting and provides tips on effectively using viral content to attract backlinks. The post Weekly Infographic: Link Baiting: Using Viral Content to Attract Backlinks (Infographic) appeared first on PageTraffic Buzz - SEO, Search Marketing, News, Events, Guide . SEO Company in lu

Top 10 Digital Marketing Articles of this Week: 22nd September 2023

Welcome to our weekly roundup of the top 10 digital marketing articles of the week! In the fast-paced world of digital marketing, staying up to date with the latest trends, tactics, and strategies is crucial to success. Whether you’re a seasoned digital marketer or just getting started, our weekly roundup is sure to provide you with valuable insights and practical tips to help you stay ahead of the game. Content Marketing 6 Reasons You Shouldn’t Invest in Content Marketing (And Why You Should Ignore Them) Content marketing is essential for businesses to connect with their target audience and drive conversions. However, some argue against investing in content marketing. Michael Brenner’s post highlights six reasons you shouldn’t invest in content marketing. Some may argue that content marketing takes too much time and effort. While it is true that creating high-quality content requires time and effort, the long-term benefits of content marketing far outweigh the initial investment. O

Weekly Digital Marketing News Round-Up 22nd September 2023

We hope you are in good health. Here are some of the major SEO news updates of the week that you need to know: Search Related News and Updates from Major Search Engine Bing Plans to Remove the Disavow Links Feature from Bing Webmaster Tools Bing Webmaster Tools recently made an important announcement regarding its disavow links feature. This update could impact website owners and SEO professionals who rely on this tool. Starting October 2023, Bing will remove the disavow links feature and corresponding API. This decision is a part of Bing’s ongoing efforts to enhance its services and provide a better user experience. While this change may require adjustments for those accustomed to using the disavow links feature, it also signifies Bing’s commitment to streamlining its platform and improving overall functionality. Website owners and SEO professionals must stay informed about these updates to ensure they utilize the most effective website optimization strategies. Bing Webmaster Tool