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Showing posts from July, 2020

Top 10 Digital Marketing Articles of this Week: 31st July 2020!

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Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Weekly Infographic: Best Practices for Anchor Text Optimization

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Anchor texts are hyperlinked, clickable words present in the content. Focusing on anchor text optimization in internal and external content can help you gain a better ranking in search engines. In... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Shopping Campaigns now available in 7 more European countries

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Shopping Campaigns are a great way to show your products to engage with shoppers online, boost traffic to your website, and drive online sales. Product ads enable advertisers to use a rich visual ad format with pricing and other details to effectively market your products on the web. What's new? We’re pleased to announce the launch of Microsoft Shopping Campaigns in 7 additional countries in Europe: Austria, Belgium (BE-FR only), Italy, Netherlands, Spain, Sweden and Switzerland. With this launch, Microsoft Shopping Campaigns are now available in 14 countries including the United States, United Kingdom, Australia, Canada, France, Germany, and India, where it was already supported. We understand that many retailers have a pan-European presence, and the expanded availability of Microsoft Shopping Campaigns in these additional markets in Europe should help them reach new audiences and drive incremental conversions. Along with the launch of Shopping Campaigns in these new Europea

Weekly Digital Marketing News Round-Up July 31st, 2020

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Here we are again with our weekly Digital Marketing updates. What’s in for you this week?  #digitalmarketing The Latest Bing Webmaster Tools Are Now Live with New URL Inspection Tool Bing... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

How consumer intent continues to shift across the globe

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It doesn’t matter which vertical we consider: the global COVID-19 crisis continues to impact consumer behavior in a multitude of ways. As markets adapted, borders closed, and lockdowns took place, we’ve seen a shift in the way people search for the right information and the right product, at the right time. Launching volume 2 of the consumer search trends report In April we shared our first report , looking at some of the biggest markets in the world; Australia, Canada, UK and the US, to identify changes in consumer behavior during the time of lockdown in each market. Since then, given the pandemic has hit almost every country around the world, we decided to look at a broader set of countries, identifying key vertical trends across multiple continents and countries within Americas, Europe and Asia Pacific. In this version of the eBook we look at markets in Australia, Brazil, Canada, France, Germany, India, Italy, Netherland, Spain, US and the UK, across categories to provide you with

The Psychology of Inclusion and the Effects in Advertising

At Microsoft Advertising we’re invested in helping our clients and partners create brands that are welcomed into people’s lives — like a best friend who someone can rely on, especially during these challenging times. Never has there been a more important time to show up in ways that matter. How a business operates, communicates, and responds is an opportunity to focus on your brand's purpose in relevant and authentic ways. We expect that trust built on responsibility, values, and inclusion will emerge as an operating model for brands to build relationships with their customers that have purpose, withstand the test of time, and ultimately drive immense business value.   Inclusive marketing is a crucial factor woven throughout the entire journey of building this meaningful relationship. Inclusive brands don’t want to just reach people; they want to make all people feel seen and understood. Understanding that the human experience is diverse and has a wide spectrum of experiences is

The Impact Of Covid-19 On Irish E-Commerce

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Covid-19 has had a huge impact on almost every aspect of our lives, it has affected the way we work, shop and socialise. The lockdown has also had a huge knock-on effect on the economy and with... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

On-demand Webinar: Retail Ready

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As a result of COVID-19, consumers have moved online and have adapted fast.  This has changed consumer’s shopping behaviours throughout lockdown, which potentially will impact trends we have previously seen during the festive season. Available on demand, join us today for the  Retail Ready | All you need to know to get ready as we, dig into those consumer insights and think about what the next 6 months will hold as advertisers need to adapt to these changing behaviours. We’ll cover the following topics, among others:  The value of search through retail marketing Retail Insights: Look back to look forward Retail product overview Register now ! This exclusive webinar is accessible to all to discover our latest products ahead of the festive period, to help you connect with your consumers as they adapt to the new way of living today. SEO Company in lucknow

Weekly Digital Market Round-Up 24th July 2020

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Here we are again with our weekly Digital Marketing updates. What’s in for you this week?  #digitalmarketing Google Deadline For Mobile-First Indexing Now March 2021 Google Search Console... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Weekly Infographic: How Do I Create Good Content for My Website?

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To understand how you can create good content for your website, you will first need to have a clear perception of what website content is. Google websites are created for visitors. Have you ever... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Top 10 Digital Marketing Articles of this Week: 24th July 2020!

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Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow