CNN Dumps YouTuber Casey Neistat After Failed Partnership
CNN's digital darling Casey Neistat turned out to be a dud.
The YouTube star, who was tasked with reshaping digital news for a new generation of CNN viewers, parted ways with the media company after failing to launch a much-hyped news program. Neistat announced the departure on YouTube, and BuzzFeed was first to report on the failed partnership.
In 2016, CNN CEO Jeff Zucker threw a reported $25 million at Neistat for his digital expertise and an app he developed called Beme, which let people shoot videos only by activating the camera while it was at chest level, which was supposed to inspire people to experience events without looking through their screens.
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