Posts

How To Learn Affiliate Marketing: A Beginner’s Guide

Image
How To Learn Affiliate Marketing How to learn Affiliate Marketing? Is this question on your mind? Then you are in the right place. But to begin with, what exactly is Affiliate Marketing? Affiliate marketing, as the word “Affiliate” suggests is a form of marketing, wherein you are affiliated or associated with a certain organization, and wherein you promote their products or services on your website (or your social media networks), and whenever any sale happens, you get a certain percentage of the sale amount as your reward. That is Affiliate marketing in a nutshell. I will share actionable and to-the-point information to learn Affiliate Marketing. Affiliate Marketing is one of the best and sustainable ways to make money online. There are tons of blog posts and e-books out there sharing different ways to make money online, be it survey site, blogging, e-commerce etc., but Affiliate marketing stands out to be the most lucrative of all. Let me make it clear right at the beginning...

Homemaker Nisha Madhulika Debuts Her Career At 55 Via YouTube

Image
At the age of 55, when ladies want to retire from their kitchen, attend sacred gatherings and want their daughters-in-law to take charge of the kitchen,  Nisha Madhulika debuts her career in the kitchen by shooting videos of delicious and easy recipes on her official Youtube channel to make people try out “Maa k Haath Ka Khana”. Nisha Madhulika felt the urge of starting her career when both her sons flew to pursue their career. At that time, she was finding daily soaps a waste of time and wanted to do something productive. One day Nisha Madhulika noticed her son writing a blog. She read it and came to know that people worldwide are writing to reach a greater audience and earning through it. She went through a blog with a step by step recipe explained with pictures in it and finally, the idea sparked from her passion “cooking”. So, she started her blog on Recipes. About Nisha Madhulika Nisha Madhulika was a teacher in her initial years of life, did marketing for a company, scr...

How to Optimize your Online Presence for 6X Growth in Sales?- Webinar recording

Image
A sale is the soul of any XYZ business. Businesses are conducted for profit purpose. A business that does not make profits, is not fruitful from the monetary perspective and will be soon shut down. The motto of every business is to generate funds through sales to meet the several liabilities. In a way, we are all salesmen and we all sell our services in some or the other field. From a job interview to the final bid, sales are everywhere. In this webinar,  Advit Sahdev, Head of Marketing, Infibeam.com , gives a preview of his book and discusses how businesses can multiply their sales up to 6 times by rightly optimizing their online presence. Key Takeaways from the Webinar: How to attract the potential audience targeted by your business. What is the importance of Conversion Rate Optimizer (CRO), explained with a thorough understanding. How to implement CRO in your business for increased revenue. Introduction to marketing principles that will help...

How to Optimize your Content with the Google’s Featured Snippet?

Image
In Today’s world with powerful search engines such as Google capturing and ruling the web search engine market. User’s too have resorted to asking all their queries from Google’s Search Engine itself. People today, don’t want to spend too much time looking through web pages to find the answer to the queries and questions they have. This is when back in 2014, Google introduced a new and simplified way to provide users with the actual information they are looking for when they type in a question, called ‘Featured Snippet’. For example, if you type in the question, ‘How to bake a cake?’ Google will come up with thousands of search results but will also come up with a collection of steps you can go through, without having to click on the entire web link. A featured snippet in search results is only essentially shown when you search for a question-based query. The search engine will then search through a plethora of highly ranked web pages to bring you content from one of those pages tha...

Know More About Google Search by Voice

Image
What is Google Voice Search? Google voice search, voice Google search, or voice search Google is a product of Google which enables a Google user to search by voice instead of typing anything. It is a simple process. This feature is named as ‘OK Google’. All you have to do is open Google Chrome, click on the mic icon and speak the keywords you want to see results for and let Google search by voice do the rest. As per Google’s policies and further observation, it is noted that the search result pages show the same result for Google voice search over mobile or desktop. Also, the result remains to be same for a typed search as well. How does Voice Google Search work? The voice search feature of Google has had a long history. The development took place over time and it has developed to that level that it has made the searches so easy for us. Until a decade ago, a layman wouldn’t even have ever thought that doing a search would become so easy. As easy as a click and speak what you want ...

How Webinar Marketing is a Key to Brand Building: User’s Manual

Image
conducting webinars In this digital era, business is emerging with digital trends in marketing whether it is social, viral videos, blogs, Ad campaigns etc. , but webinars need to be kept on the forefront for online marketing strategies. Let’s discuss how Webinar Marketing is being conducted. Best thing of this tool is that it can be accessed from remote locations and one can conduct video, audio conferencing and chat at the same time. Webinars are made possible via TCP/IP which allows real time communication between sender and receiver, and multicast communication from one sender to many receivers. Hosting a webinar gives you an opportunity to interact with the real-time audience. webinar guidelines In fact, 66% of B2B marketers said webinars are one of the most effective content strategies as compared to other business strategies. Popular Webinar platforms are: Google Hangout GoToMeeting GoToWebinar Clickmeeting Adobeconnect AT&T Connect Conducting virtual class...

Interview with Bianca Ghose, HCL Technologies, Global Head – Content Marketing

Image
Bianca Ghose is a digital communications strategist and content marketer, with a penchant for storytelling, marketing, and narratology. A journalist turned brand content advisor, turned content marketer, Bianca is passionate about connecting strategy to story, linking messaging to creative thinking and technology to drive marketing effectiveness. As the head of Content Marketing for HCL Technologies , Bianca oversees digital content for the global technology services firm. Her mandate is to increase the effectiveness of HCL’s digital content, to ensure a relevant, consistent global experience of the messages and content across digital platforms to drive awareness, engagement and business leads. Her responsibility spans the corporate website, the blogs platform, B2B digital campaigns, social media content strategy, content partnerships. Bianca oversees the development of multi-format content via in-house and external copy, creative and video teams. Her team plans, manages & deliv...