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Showing posts from October, 2024

Weekly Digital Marketing News Round-Up 25th October 2024

We hope you are in good health. Here are some of the major SEO news updates of the week that you need to know: Search Related News and Updates from Major Search Engine Google Upd ates URL Parameter Guidelines Google has updated its Search documentation to provide standardized guidelines for URL parameters. The guidelines recommend using the “=” and “&” symbols for optimal website crawling and avoiding using non-standard parameter formats such as colons and commas. While these guidelines may not directly affect a website’s rankings in search results, they prevent crawling and indexing issues. Following these guidelines can ensure that search engines can effectively crawl and index a website’s content, improving its visibility and accessibility to users. Google Updates Their Documentation to Recommend Higher Resolution Favicons Google has updated its documentation to recommend higher-resolution favicons, emphasizing their importance for branding and user experience. The new guid

10 Best Instagram Font Generators to Make Your Posts Stand Out

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In the dynamic realm of Instagram, where visual storytelling is king, font selection is essential for drawing viewers in and showcasing company identity. Instagram font generators have become indispensable resources for creators, influencers, and companies wishing to add distinctive typography to their posts. With the help of these generators, users can play around with different fonts, styles, and effects to create captivating captions and graphics that stick out in congested feeds. The correct font may make all the difference when it comes to reinforcing your brand’s individuality, evoking a whimsical feel, or communicating elegance. Users can show their creativity and keep a consistent aesthetic that appeals to their audience by simply customizing the typography. Font generators are a must-have for anyone trying to improve their Instagram presence, and we will look at some font generators and how to use them effectively in this post. Instagram Default Fonts The font you can use

The perfect time to set up Performance Max campaigns

PMax campaigns in Microsoft Advertising are the optimal way to help advertisers reach more customers with the right message at the right time with our AI. SEO Company in lucknow

Top 10 Digital Marketing Articles of this Week: 18th October 2024

Welcome to our weekly roundup of the top 10 digital marketing articles of the week! In the fast-paced world of digital marketing, staying up to date with the latest trends, tactics, and strategies is crucial to success. Whether you’re a seasoned digital marketer or just getting started, our weekly roundup is sure to provide you with valuable insights and practical tips to help you stay ahead of the game. Content Marketing How To Catch Content Lightning in a Bottle In the ever-evolving world of content marketing, catching the elusive “content lightning in a bottle” can be a game-changer for brands. The Content Marketing Institute Team provides valuable insights on achieving this feat in their recent post. The key lies in understanding your target audience and creating content that resonates with them. By conducting thorough research and leveraging data, you can identify the topics, formats, and channels that will capture their attention. Additionally, staying up-to-date with industry

Weekly Digital Marketing News Round-Up 18th October 2024

We hope you are in good health. Here are some of the major SEO news updates of the week that you need to know: Search Related News and Updates from Major Search Engine Google Announces Leadership Change: Prabhakar Raghavan Steps Down as Search and Ads Chief Google has announced a change in leadership within the company. Prabhakar Raghavan, responsible for overseeing Google’s search engine and advertising products, will be stepping down from his current role. This news has caught the attention of many in the industry, as Raghavan has played a significant role in shaping Google’s search engine and advertising strategies. However, Google has also announced that Nick Fox will take over the leadership of Google’s Search and Ads divisions. With his experience and expertise, Fox is expected to continue driving innovation and growth within these crucial areas of Google’s business. Google’s John Mueller Warns Against Over-Relying on SEO Tool Metrics Google’s John Mueller cautions against a

Unlocking the power of impression-based remarketing

The blog emphasizes the importance of reaching the right audience with relevant ads, introducing impression-based remarketing to improve brand awareness. SEO Company in lucknow

A preview of the Ad Selection API arrives in Microsoft Edge

The Ad Selection API is designed to address the need for relevant and performant ads without relying on third-party cookies. SEO Company in lucknow

Are You Making These 7 Technical Ecommerce SEO Mistakes on Your Online Store?

In the highly competitive realm of ecommerce, it is imperative to optimize your online store for search engines to enhance traffic and increase sales. Nevertheless, numerous businesses encounter prevalent technical SEO pitfalls that can obstruct their visibility and overall performance. Issues such as inadequate mobile optimization and insufficient attention to site speed can pose significant obstacles for prospective customers. As search engine algorithms continue to advance, it is vital to remain updated on the best practices that ensure your site remains prominent. This post will examine the most common technical ecommerce SEO mistakes to avoid, equipping you to refine your strategies and improve your site’s search engine efficacy. By addressing these challenges, you will not only elevate your rankings but also provide a good experience for customers, which may result in higher conversion rates and sustained success. Ecommerce Technical SEO Mistakes to Avoid  Poorly Organized

Weekly Digital Marketing News Round-Up 11th October 2024

We hope you are in good health. Here are some of the major SEO news updates of the week that you need to know: Search Related News and Updates from Major Search Engine Google Expands Store Ratings Feature to New Markets Google has announced that it is expanding its store ratings in search results to countries such as Australia, Canada, India, and the UK. This move aims to provide users with more valuable and relevant information when searching for local businesses. With the expansion of store ratings, users can now see customer ratings and reviews directly in the search results, allowing them to make more informed decisions about where to shop or visit. This update will save users time and effort and help local businesses in these countries gain more visibility and attract potential customers. Google Revamps Robots.txt Policy: Unsupported Fields Will Be Ignored for Better Crawling Efficiency  Google has updated its robots.txt policy, officially supporting only four fields: user-ag

Top 10 Digital Marketing Articles of this Week: 11th October 2024

Welcome to our weekly roundup of the top 10 digital marketing articles of the week! In the fast-paced world of digital marketing, staying up to date with the latest trends, tactics, and strategies is crucial to success. Whether you’re a seasoned digital marketer or just getting started, our weekly roundup is sure to provide you with valuable insights and practical tips to help you stay ahead of the game. Content Marketing B2B Content Marketing Benchmarks, Budgets, and Trends: Outlook for 2025 [Research] In the ever-evolving world of B2B marketing, content marketing has become an indispensable strategy for businesses to connect with their target audience. Stephanie Stahl’s post explores the research’s key findings, revealing important trends and benchmarks that B2B marketers should be aware of. This research is a useful guide for businesses looking to optimize their content marketing strategies and allocate their budgets effectively in the coming years.  Why You Should Plan Your 202