Posts

Showing posts from January, 2021

Share the love - Microsoft Audience Network

Image
With Valentine’s Day around the corner, it is time to pause and think about someone or something you love. Are you looking to buy a loved one a gift? Book a romantic trip away? Or treat yourself with a brand you love or a new experience? Either way, we are here to help advertisers cut through the noise and stand out from the crowd.  Great chemistry with clients  We have spoken to several clients across different sectors to really understand what they love about the Microsoft Audience Network. From the beginning of February, our clients will take center stage to ‘share the love’ and let the world know why they chose our product. As a typical consumer, we look at reviews, case studies, and seek advice from experts or friends before we try something new – the Microsoft Audience Network is no different. To kick off the month of February on all our social media channels, we are shining a spotlight on our clients to drive brand love ahead of Valentine’s Day. Stay tuned over the next two w

Weekly Digital Marketing News Round-Up January 29, 2021

Image
We hope you are in good health. Here are some of the major SEO news updates of the week you need to know:  Search Related Updates And News From Major Search Engines Google My Business Updated... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Top 10 Digital Marketing Articles of this Week: 29th January 2021!

Image
Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Weekly Infographic: A Quick Guide to SEO for Non-Profits [Infographic]

Image
SEO is crucial for any industry that wants to attract traffic to their website. SEO for non-profits is even more essential because they can’t afford to spend lots of money on paid advertising and... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Increase products & services engagement with Filter Link Extensions

Image
Ad extensions are a big part of enhancing the visibility and relevance of your text ads to increase performance and improve your ROI. Over the past few years, we’ve released Action Extensions , Multi-Image Extensions and Promotion Extensions , the first two of which are unique ad extensions only available on Microsoft Advertising. We’re always looking for ways to bring our clients new and unique ad opportunities, so we’re very excited to announce a new addition to our ad extensions family, Filter Link Extensions . With this extension, advertisers can present many different features under categorized headers so that users can quickly navigate to their key products and offerings. Filter Link Extensions help users quickly navigate to specific categories, such as Price , Deals , and Flowers . This extension should look very familiar since it closely resembles another great extension, Structured Snippets , and thus the setup for Filter Link Extensions is like Structured Snippets, wit

Weekly Digital Marketing News Round-Up January 22, 2021

Image
We hope you are in good health. Here are some of the major SEO news updates of the week you need to know: Search Related Updates And News From Major Search Engines Now Google URL Inspection Tool... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

9 steps to build trust: Ethical advertising principles

Weekly Infographic: Why Are Keywords So Important For Your Online Sales

Image
Keywords are the words and phrases users’ type into search engines when searching for any information. Some keywords get thousands of unique searches a day while others get a couple of hundred.... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Top 10 Digital Marketing Articles of this Week: 22nd January 2021!

Image
Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Guides to growth: Four strategies

Image
As you evolve your search campaigns to set your organization up for success in 2021, we offer four strategies and associated resources that will help you chart a path to growth. Learn how you can build resilience in the face of constant change and increase your volume and reach new audiences more efficiently. Strategy #1: Understand and adapt to the changing customer decision journey The customer decision journey (CDJ) has changed. As we have seen since stay-at-home orders went into effect in 2020, certain product categories have surged in buying behaviors and, with that, we’ve seen shifts in the CDJ that are important for marketers to recognize and act on. Stay in the know with the latest insights on changing consumer behaviors and the impact to search advertising, as well as custom vertical and product category reports, in our Microsoft Advertising Insights hub . Expand your coverage higher up in the marketing funnel and increase your search campaign performance by adding more v

E-Summit 2021 | A Pragmatic Advent

Image
Overview Indian Institute of Technology Hyderabad E-Cell are organizing ‘E-Summit 2021 – A Pragmatic Advent’ on 22nd-24th January 2021.E-Summit IIT Hyderabad is the Annual flagship event of... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow