Would you knowingly exclude a potential audience of over 1 billion people in your marketing? As Marketing 101 taught us, reach is critical, and the more people you reach with your message, the greater your chances are of making a connection. Accessibility is an important part of an inclusive marketing strategy, and it opens your brand to connecting with the more than 1 billion people globally who have a disability. 1 If you aren't making your marketing accessible, then you’re likely excluding almost one out of every seven people in the world. This month is the 75th observance of National Disability Employment Awareness Month (NDEAM), and the 30th anniversary of the Americans with Disabilities Act (ADA). Both milestones are being commemorated by the Department of Labor with a range of events and activities centered on the theme "Increasing Access and Opportunity." We’re pleased to celebrate NDEAM with some guidance on making your marketing accessible, and demonstrate t