New tools: Meaningful connections on the Microsoft Audience Network
Advertisers in the United States now have a collection of new tools to maximize reach and results in the Microsoft Audience Network , our programmatic native ads platform. The Microsoft Audience Network connects you to millions of people across devices via high-quality, brand-safe native ad placements, including Microsoft Edge, Outlook.com, MSN, and select partners. Through our network, you can meaningfully identify and engage with your target audience using our full audience targeting library: including Microsoft’s unique understanding of what products and services our users are ready to buy as well as LinkedIn Profile Targeting . And you don’t need to run a test campaign to explore our robust targeting capabilities. The new Audience Network Planner is now available to help you research the right targeting, budgets, and bids to maximize your results in the Microsoft Audience Network — no campaign required. Based on your targeting selection, the planner will calculate for you a reac