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Warren Buffett and Bill Gates. Oprah Winfrey and Gale King. Bert and Ernie. These are just some examples of famous friendships that have withstood the test of time. Loyal friendships based on trust, honesty, and shared values. Like these enduring friendships that are built on such values, brands can build durable relationships with consumers through trust. At a time when consumers are expecting brands to lead in helping employees and  supporting causes that are important to them, Marketing with Purpose makes a difference . At Microsoft Advertising, we set out to discover what trust means to consumers, especially the role it plays in driving purchase consideration. 85% of consumers told us that they won’t purchase from a brand they don’t trust. How can brands learn from the psychology of friendship to acquire and retain consumers? Our Accelerating Brand Performance through Trust, Love, and Loyalty research highlights one universal truth: shared values between consumers and brands

Here we are again with our weekly Digital Marketing updates. What’s in for you this week #innovation Microsoft’s Digital Marketing Center Enables SMBs to Manage Their Multi-Platform Campaigns... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Here we come again with our list of this week’s best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

The existing COVID-19 pandemic has brought the world to a standstill, affecting 6.2 million people across 210 countries as of 2nd June 2020. The pandemic has raised not just major healthy and... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

As the pandemic continues to have a far-reaching impact across lives and livelihoods, many small and midsized businesses (SMBs) are navigating uncharted waters. Yet, plotting a course for surviving and thriving in a post-COVID-19 world is possible. We’re here to help you with digital marketing insights and strategies on how to pivot your business for success throughout the crisis and beyond. Understanding how consumer behavior continues to change Consumer behavior continues to change. More people are working, shopping and learning from home. This, coupled with other lifestyle shifts, has led to an 18% growth in searches on tablets while desktop searches are up 8% when compared with pre-COVID-19 levels. 1 More people are also using search on the weekend, leading to a 12% increase in volume. 1 That’s two times the rate of the weekday search volume growth. Consumers are also searching during nonbusiness hours, specifically between 5 PM and 5 AM, 2 at a rate twice that of regular bu

PDFs are in our lives big time. You can ask around your friend circle, both professional and personal, and chances are they have all dealt with a PDF document at one point in their lives and most of... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Content is an essential component of running any online business. Whether it’s blogs, videos, podcasts, or eBooks, you need to create content if you want to attract and keep your audience. The... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

We are gearing up for digital transformation and online digital shopping is one of the things that everyone wants to get the piece of the pie. We take it that launching your eCommerce business on a... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Over the past few months, Microsoft Advertising has been piloting an exciting new platform we’ve built called Digital Marketing Center , a Microsoft Garage project. This is a way to help small and medium business owners manage their digital marketing across not just Microsoft Advertising, but also leading advertising and social media platforms like Google Ads, Facebook, Twitter, and Instagram.   Digital Marketing Center provides you with a central platform to efficiently manage your online presence and marketing activities across paid search advertising, paid social advertising, and organic social media management. It’s currently free to use. You pay only for search and social ads and manage your social presence at no cost.   We’ve been piloting with a limited number of customers the last few months and have received very encouraging feedback, so we’re now ready to extend the invitation to additional businesses. What do you get with Digital Marketing Center? AI-powered campaign m

As consumers remain home, search has grown in increasing importance. It helps brands stay connected with consumers and highlights new and emerging behavior trends.   Our goal is to continue to provide you with new and updated trends on a regular basis as you adjust to the ongoing changes in search behavior. Coping with quarantine fatigue as states begin reopening The world continues to grapple with the realities brought forward by COVID-19. While some nations like New Zealand have declared they’ve eliminated the virus from their borders, others are trending in the opposite direction. Perhaps most notably is the United States, who recently made up nearly half of the World Health Organization’s record daily high of 150,000 new global coronavirus cases.   This resurgence in new COVID-19 cases comes as many are feeling the effects of what is now being dubbed quarantine fatigue . In other words, research shows that more people are venturing out of their houses, often in contradiction

Here we are again with our weekly Digital Marketing updates. What’s in for you this week: #socialmedia Twitter’s new Feature Now Lets You Record Voice Tweets #digitalmarketing You Will Now Know... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow