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Showing posts from March, 2019

Top 20 PR Agencies in India

To stand out in a highly cluttered market space, brands need to be omnipresent on every possible channel. Over the last 2 decades, the population of brands has increased rapidly which further increased the demand for Public Relation services. Irrespective of whether you are an already established business or a startup, PR agencies can help […] The post Top 20 PR Agencies in India appeared first on Digital Vidya . SEO Company in lucknow

Beginner’s Guide to Lead Generation Process

It is an obvious fact that in order to carry on its primary operations of rendering services or sales, a business has to induce people with their portfolio. For the lead generation process, some businesses aggressively tilt to cold calling which actually does little more harm than good by disturbing people in their “me” time. […] The post Beginner’s Guide to Lead Generation Process appeared first on Digital Vidya . SEO Company in lucknow

Marketing Analytics: Definition, Importance & Tools

When you run a marketing campaign, its performance can be tracked via Marketing Analytics. It is only because of marketing that a business can actually proceed with its main operations i.e. lead generations, conversions, sales and profits. As per a report of Convince and Convert, around 44% of CMOs say they prefer measuring ROI via […] The post Marketing Analytics: Definition, Importance & Tools appeared first on Digital Vidya . SEO Company in lucknow

How to Write an Article like an Expert

Articles can be of several category and of different genre, articles chiefly revolves around the audience or the readers. Knowing how to write an article has become very competitive and crucial on the internet. Even though you know article writing and already have a brilliant theme and topic in your mind, you will notice that […] The post How to Write an Article like an Expert appeared first on Digital Vidya . SEO Company in lucknow

Article Writing Format Bloggers Should Know

When it comes to internet marketing and blogging, articles are still one of the most powerful ways of communicating with audiences. With the help of right Article Writing Format, you not only express yourself in front of your audiences but also boost your conversions as well. We all know that humans are the only species […] The post Article Writing Format Bloggers Should Know appeared first on Digital Vidya . SEO Company in lucknow

What is a Personal Blog? How to Create your First Blog?

Want to create a personal blog? Then this post will unravel the mystery behind personal blogging in the most comprehensive and result driven manner possible. So, first thing first, what is Personal Blog and why do you need it? The Significance of Personal Blog Every person who wishes to convey a message to someone has […] The post What is a Personal Blog? How to Create your First Blog? appeared first on Digital Vidya . SEO Company in lucknow

A Beginner’s Guide to WhatsApp Marketing

Whatsapp is rarely a marketer’s first choice when it comes to digital marketing. However, at 1.5 billion monthly active users, Whatsapp is a platform that has unparalleled reach. It’s also a platform that most users prefer for daily interactions, which can offer great potential for brands who want to increase their reach and customer satisfaction, […] The post A Beginner’s Guide to WhatsApp Marketing appeared first on Digital Vidya . SEO Company in lucknow

The New SEO Process: Everything You Need to Know

On any given day, people conduct more than 2.2 million online searches. That’s precisely why the SEO process is so important to every kind of business because the chances are the customer is already looking for what you have to offer. You just have to be part of their search results. While SEO is the […] The post The New SEO Process: Everything You Need to Know appeared first on Digital Vidya . SEO Company in lucknow

A-Z Guide to Robots.txt Generator and its Role in SEO

Everyone is looking for that magic trick that can immediately make their website more SEO-friendly. The Robots.txt generator is one tool that is a legitimate hack for improving your SEO. The robots.txt file is part of the robots exclusion protocol (REP). This is a group of standards that how robots crawl the internet to find […] The post A-Z Guide to Robots.txt Generator and its Role in SEO appeared first on Digital Vidya . SEO Company in lucknow

Interview with Pravahan Mohanty, MarCom Lead-Ecommerce, LeEco

Pravahan did his engineering in Industrial Production and worked at PricewaterhouseCoopers (PwC India) as a Consultant in their Business Advisory Services. Thereafter, he went to Mudra Institute of Communications Ahmedabad (MICA) to pursue my MBA in Marketing and Retail Communications. He started his career at a time when Social Media and Digital Marketing channels were […] The post Interview with Pravahan Mohanty, MarCom Lead-Ecommerce, LeEco appeared first on Digital Vidya . SEO Company in lucknow

Interview with Jaidev Deshpande, Senior Data Scientist, Gramener

Professionally Jaidev worked as a QA engineer, then as a software engineer and then as a data scientist. His background in data science goes right back to his college days. He was a research assistant and used to help with signal and image processing course material – especially converting exercises and tutorials into MATLAB code […] The post Interview with Jaidev Deshpande, Senior Data Scientist, Gramener appeared first on Digital Vidya . SEO Company in lucknow

Are you looking for Spark Tutorial?

Apache Spark, more commonly known as Spark, has been adopted by enterprises across a wide range of industries. Internet powerhouses such as Netflix, Yahoo, and eBay have already deployed Spark, collectively processing multiple petabytes of data on clusters of over 8,000 nodes. Spark tutorial is becoming increasingly popular among developers across the world and has […] The post Are you looking for Spark Tutorial? appeared first on Digital Vidya . SEO Company in lucknow

What is a Python Dictionary and How Does it Work?

Believe it or not, a Python dictionary works in a very similar way to a regular dictionary. Python offers many different data structures to hold information, and the dictionary is one of the simplest and most useful. While many things in Python are iterables, not all of them are sequences and a Python dictionary falls […] The post What is a Python Dictionary and How Does it Work? appeared first on Digital Vidya . SEO Company in lucknow

Central Limit Theorem: Everything You Need to Know

The Central Limit Theorem has a unique importance in the field of data science. In fact, many believe it’s one of the few theorems data scientists need to know. Although an early version of the Central Limit Theorem was discovered as far back as 1733 by Abraham de Moivre, it continues to be applied to […] The post Central Limit Theorem: Everything You Need to Know appeared first on Digital Vidya . SEO Company in lucknow

The Complete Guide to Building an Ideal Data Scientist Resume

According to the LinkedIn Workforce Report for the US, there is a shortage of 151,717 data scientists across the United States. This shortage is not just restricted to the USA but is prevalent across the world, including in India. With so many positions available, data science does present great career opportunities. However, to get your […] The post The Complete Guide to Building an Ideal Data Scientist Resume appeared first on Digital Vidya . SEO Company in lucknow

Best Pandas Tutorials & What Makes Them Exceptional

The reason Python is the most popular language when it comes to data science and machine learning is its exceptional libraries. Pandas are one such Python library that is commonly used in data analysis. The Pandas library was created by Wes McKinney, founder of tech startup Datapad. While there is a lot of documentation around […] The post Best Pandas Tutorials & What Makes Them Exceptional appeared first on Digital Vidya . SEO Company in lucknow

Top 5 Digital Marketing Courses in Mumbai

Digital Marketing is on high demand with the Digital Revolution. In a very short span of time, Digital Marketing has grown by leaps and bounds. More and more businesses are focusing on digital marketing to elevate their business. Digital Marketing has not only helped businesses to extend their horizon but has also provided promising career […] The post Top 5 Digital Marketing Courses in Mumbai appeared first on Digital Vidya . SEO Company in lucknow

Weekly Infographic: Simple Strategies To Boost Your Link Building!

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For any SEO campaign to be successful, it is essential to gain high-quality links is essential. But acquiring these links is not a cakewalk. You will need to reach out to third parties through... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Top 10 Digital Marketing Articles of this Week: 29th March 2019!

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Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Engage with Bing sweepstakes: The winners

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The Engage with Bing global sweepstakes ended on March 1, 2019. We were thrilled and grateful to receive over 200 entries from all over the world. Thank you so much for participating and a huge congratulations to all our prizewinners 1 . The winners Grand Prize: Trip for two individuals of winning agency to Bing Partner Summit in May 2019 at Microsoft Headquarters (awarded to participating agencies in North America only). Winning agency: Chacka Marketing (Florida, USA) Grand Prize: Trip for two individuals of winning agency to Bing Day Dublin in April 2019 (awarded to participating agencies in EMEA only). Winning agency: Clicky Media (UK) First Prize: Xbox One (one device awarded per agency to two agencies in North America, EMEA, and APAC). Winning agencies: Mockingbird Marketing and HEY (North America), Agora Integrated Marketing and Avvio Revmac (EMEA), Optimus PPC and Semantic Labs (APAC) Second Prizes : $250 Amazon gift card (awarded to 5 randomly drawn individuals).

Custom Audiences: Target customers with your own data

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“Past behavior is one of the strongest predictors of future behavior.” You've no doubt heard this popular maxim, and as a digital marketer, it's true: your own first-party customer data, such as a list of your customers who made a previous purchase, is an incredibly valuable data source — an audience to reconnect with. After all, no one knows more about your customers than you, using the treasure trove of customer data you have access to via your customer relationship management (CRM) tools. What if you could bring your own first-party customer lists onto the Bing Ads platform for intelligent targeting, such as your platinum-level customers, loyalty program customers, highest lifetime-value customers, newsletter subscribers — or even customers you want to avoid targeting and exclude? Custom Audiences can help you anticipate your customers’ needs and reach them with the right message. You can bid more aggressively for those high-value customers, whether you’re helping them

Discover And Suggest Google-Selected Canonical URLs!

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Do you have a single page accessed by multiple URLs? In such a case, Google tries to determine the best URL for your content. Thus, if you have a web page that can be reached by using more than one... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Google Updates Mobile Friendly And AMP Testing Tools!

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There is nothing to deny that in today’s era, more and more people use mobile devices to access and browse internet websites. With smartphone traffic exceeding desktop traffic, having a... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

5 Types of Digital Marketing Strategies for 2019

Are you looking forward to creating a workable Digital Marketing Strategies to grow your business? You are going to do great, trust me. That’s where every marketing campaign starts. It is this era of integrated marketing no business can remain oblivious to creating a Digital Marketing Strategy. You should have a blueprint for your Marketing […] The post 5 Types of Digital Marketing Strategies for 2019 appeared first on Digital Vidya . SEO Company in lucknow

Regression Analysis: Everything You Need To Know

John Tukey once said, “An approximate answer to the right problem is worth a good deal more than an exact answer to an approximate problem.” That is exactly what regression analysis strives towards. It’s one of the most commonly used predictive modeling techniques that help make more informed decisions in important situations. In this article, […] The post Regression Analysis: Everything You Need To Know appeared first on Digital Vidya . SEO Company in lucknow

Powerful Moments: Celebrating Women’s History Month

View video: https://www.microsoft.com/en-US/videoplayer/embed/RE2Ooqi As we near the end of Women’s History Month, an annual tradition that highlights the contributions of women to events in history and contemporary society, we stand prepared to continue the work and strive to make an impact for progress. There’s so much more we can do beyond recognizing phenomenal political, cultural, social and economic achievements and contributions by women in history, the incredible women in our own lives and those that inspire us around the world. Watch the short video above about some of the amazing women who have inspired many of the colleagues on our Bing Ads team. The future is female The United Nations declared the theme for International Women’s Day 2019 to be “Better the Balance, Better the World.” This theme has grown into an annual campaign to drive gender balance around the world. This is a call-to-action for gender balance across all segments of society: boardrooms, government, medi

Ad quality year in review 2018

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With the advent of technology and an increasing number of connected devices, it's critical for every business large or small to establish a digital footprint to stay relevant in today’s digital economy. Bing Ads boosts digital interactions for businesses and helps connect people with relevant information in the moments of the consumer decision journey that matter the most.   While digital advertising is incredibly powerful and open, it is also prone to abuse by bad actors trying to defraud and deceive users by delivering harmful and misleading ads, with persuasive content and innocent looking URLS that lead to phishing, malware attacks and other types of fraud.   At Bing Ads, we're committed to delivering accurate and relevant information to our customers and protecting them from low quality or harmful experiences. We have a dedicated team of policy professionals who keep our Bing Ads policies up to date to help ensure a safe ecosystem for our end users, advertisers, and

Best Homepage Design Examples And Tips For 2019

The first impression is the last impression and this statement can’t be denied. This is probably the first thing that is taught to a kid and why not? With online marketing becoming the need of the hour, impression still needs to be great- Homepage Design of your website will play the key role here. The […] The post Best Homepage Design Examples And Tips For 2019 appeared first on Digital Vidya . SEO Company in lucknow

Here’s What You Should Know About Logistic Regression

Logistic regression is an invaluable regression analysis technique in situations where linear regression simply cannot work. To quote prominent statistician Andy Field, “Logistic Regression is based on this principle: it expresses the multiple linear regression equation in logarithmic terms(called the logit) and thus overcomes the problem of violating the assumption of Linearity.” In this article, […] The post Here’s What You Should Know About Logistic Regression appeared first on Digital Vidya . SEO Company in lucknow

The 80 Most Common E-Commerce Website Mistakes!

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The number of online shops has gone up by leaps and bounds in recent years. Having the best product is no guarantee for any business to survive and grow in a market characterized by cut-throat... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Top 10 Digital Marketing Articles of this Week: 23rd March 2019!

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Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Did you know that Google stopped supporting ‘rel = next / prev’ for few years?

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In 2011 Google had launched a feature to support paginated content. What this meant that if you had content that was spread over multiple pages, then you could cluster them together into one series... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow