Knowing the basics of search engine optimization (SEO) helps you establish the foundation of your digital strategy, enabling you to fully maximize your digital marketing opportunities. When it's done well, SEO can help your business stand out online, making it easier for customers find you. Find out how to boost your business with SEO Join Christi Olson, Head of Evangelism at Bing, and Tony Edward, Sr. Manager, SEO at Elite SEM for The Art and Science of SEO webcast at 11 a.m. PST on January 29 as we discuss SEO basics and provide an overview on how Bing works so that you will be able to optimize your website with Bing-specific SEO techniques. Tony will also cover his thoughts on SEO strategy from an agency perspective. We'll cover a variety of SEO topics, including: The goal for search engines. The fundamentals of SEO. What’s important to Bing. How webmaster tools provide insights on crawling and ranking on Bing. There will be a live Q&A session at the end of