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In today’s digital world, every action has a measurable reaction. As we become much more ambitious in our digital marketing campaigns across multiple channels, we need our tools to help make things simpler.   Website tags are core to measuring campaign performance. Tag management providers help make it easier for us to manage multiple tags at once and ensure they stay up to date.   That’s why we’re excited to partner with Adobe to integrate our Universal Event Tracking (UET) tag into Adobe Cloud Platform Launch —Adobe’s next-generation tag management system. This feature will be available for North America, in the U.S. and Canada.   My colleague Jim La Force, Partner Account Executive on the Bing Ads team, had this to say about Launch by Adobe:   “Launch by Adobe is a giant step forward in providing advertisers with a comprehensive tag management solution. Bing Ads was able to quickly integrate into this revolutionary new platform. And advertisers will experience how much easi

“The key to artificial intelligence has always been the representation.” — Jeff Hawkins Ever since computers were invented, we have wondered whether they might be made to learn. If we could understand how to program them to learn-to improve automatically with experience-the impact would be dramatic. A successful understanding of how to make computers learn would open up many new […] The post Supervised and Unsupervised Learning in Data Mining appeared first on Digital Vidya . SEO Company in lucknow

Introduction Let me start this with a question, have you ever tried to learn something new but never made it to the end as there are no right resources to start with? or are you having difficulties gathering all resources that are scattered over the internet before starting something new to learn? If your answer […] The post A Complete Tutorial On Python For Data Science appeared first on Digital Vidya . SEO Company in lucknow

How much do you know about using Artificial Intelligence (AI) software to improve your marketing? Knowledge is power, and Bing wants to help you capture a larger audience and market your business or services successfully. Take a look at the three resources below: Together they can help you understand and use marketing AI to reach more customers and build stronger relationships. Learn to speak fluent AI Bing has created an AI glossary to help you understand AI terminology and show how the power of AI research can help you shift from hindsight to foresight when you market to potential customers.  Our AI glossary will help you: Become more fluent in the language of AI. Learn how to harness its full potential. Feel confident about the use of AI in the future. Take advantage of exciting new insights and opportunities There are new opportunities built around the future of intelligent marketing.  Understand how Bing is using AI and machine learning to create a more relevant, perso

View video: https://www.microsoft.com/en-US/videoplayer/embed/RE27xCa Finding and attracting the ideal audience can be challenging and time-consuming for many advertisers. In-market Audiences can help you to quickly reach consumers who are ready to buy. Using artificial intelligence (AI), Microsoft is able to predict and identify people who’ve shown purchase intent signals within certain categories. Let’s say you’re a home improvement supplier wanting to reach people who are ready to buy new patio furniture for summer barbeques. Bing Ads finds people who have recently searched for garden decorations, clicked on ads for outdoor grills, or read articles on summer party ideas. Using AI and machine learning, we’ve identified those people who are most likely to purchase within the Home & Garden audience, which you can easily associate with your ads. Pilot participants have been seeing strong results from In-market Audiences: up to 28% higher click-through rates and up to 48% high

What is GDPR? GDPR stands for General Data Protection Regulation. It is a regulation by European Union and has already gone into effect on 25 May, 2018 which was the GDPR compliance deadline! The purpose of GDPR is to protect the privacy of consumers as well as empower them by letting them choose, whether any […] The post GDPR Compliance and GDPR Implications for Digital Marketers In India appeared first on Digital Vidya . SEO Company in lucknow

Marketing Automation refers to a S/W that exists with the objective of computerizing all kinds of marketing activities. Numerous advertising and marketing divisions need to automate tedious and repetitive undertakings, for example, messages, emails, online networking, Social Media and other website activities. The innovation of marketing automation alleviates these tasks quite emphatically. Why Marketing Automation […] The post 10 Best Marketing Automation Tools Every Online Marketer Should Use appeared first on Digital Vidya . SEO Company in lucknow

Google Trends Revamp Google recently announced revamp of Google Trends. Google Trends has been one of the most important tools for Journalists around the world to track and cover the latest stories. And even for SEO and SEM managers, it has been a great tool to leverage content and campaigns based on latest and yearly […] The post Google Trends Revamp: All You Wanted To Know appeared first on Digital Vidya . SEO Company in lucknow

Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Every digital marketer looks for ways to enhance their website. Be it moving their website to a CMS such as HubSpot or working on a new content strategy,website owners want to gain instant results.... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Google Trends has updated its feature set and design to offer a simpler navigation. Google is looking for more ways to search data and stories around some of the biggest journalistic datasets in the... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

As the title suggests, if I’ve to tell you about the scope of Data Science in India as well as around the globe in one sentence, I am 100% positive. But I am no Michael Burry (He is the one who predicted the 2008 recession) so why’d you believe me. That’s why let’s take a […] The post Future of Data Science, Skills and Employment appeared first on Digital Vidya . SEO Company in lucknow

Women entrepreneur stories inspire, influence, and inform people about the glass ceilings broken and those yet to come crashing down. They break the mold, driving trillions of dollars in business and serving as role models today for female empowerment and success. Paving the way for small businesses Seattle Chocolate and AKvertise are two small businesses run by women who lend big voices to the world of entrepreneurship. These women have achieved in ways that surprise even themselves, designing new ideas and flavors from the ground up, all while staying true to themselves.    Seattle Chocolate Nothing evokes the sweet smell of success better than a thriving chocolatier. Seattle Chocolate owner and CEO Jean Thompson has built multiple chocolate truffle and chocolate bar brands that reflect the playful, hip, and artistic sense of Pacific Northwest culture through tasty innovations and premium ingredients. To get her company to where it stands today, Thompson took a crash course

View video: https://youtu.be/DSRXfeG8qKk On May 2, at Seattle’s Fremont Studios, Bing honored and celebrated our partners at the 2018 Global Bing Partner Awards and Partner Summit Opening Party. It was a fantastic and festive evening, as we welcomed more than 220 of our top agencies, channel and technology partners from around the world to the Pacific Northwest for two days of celebration, inspiration and above all else, partnership. In addition to celebrating our incredible regional winners, who were announced in April , we announced 8 new Regional and Global “Partner of the Year” awards.  Those that were recognized with the prestigious “Partner of the Year” awards , exemplify true partnership.  They all share our belief in customer obsession, they are aligned strategically across engineering, sales, business , and marketing, and they not only see growth in Bing , but invest in the technology and evangelize it with their customers.  Their partnership stretches to all ends of th

Inbound marketing is considered the quickest and most powerful way to start generating more and better leads. An Inbound Marketing Consultant helps e-businesses in turning their sites into lead generating machines that let salespeople get more quality appointments. It will give more powers to salespeople because an Inbound Marketing Consultant does the integration of sales […] The post 5-Step Guide to become an Inbound Marketing Consultant appeared first on Digital Vidya . SEO Company in lucknow

Here we come again with our list of this week's best articles on digital marketing that we found across the Internet. These have been categorized into content marketing, social media, search... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

SEO and content marketing have both ruled the roost over the past decade. But while neither tactic is as new and flawless as it once was, both continue to play a major role in the digital marketing... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow

Google made two major announcements on Thursday. One of them impacts advertisers who use third-party measurement systems. The other affects advertisers who haven’t converted their sites to HTTPS till... Please visit PageTraffic Buzz for the full article. SEO Company in lucknow